Brand History

Pepsi is a well-known hundred year old brand adored by more than 200 million people worldwide. It is one the biggest selling soft drink brand in Tanzania .Pepsi is universal on any occasion, Teens Love it , Adults love it , 200 million people love it , Everybody loves it ! .There was a formula inventedcentury ago in faraway continent that made Pepsi the foremost selling drinks in Tanzania . In 1886 the US .Caleb Bradman, a man with the idea expressed a hit of a digestive drink and decided to name is Brad's drink then later on the liquid was known as Pepsi-Cola in 1898 and ultimately it was known as Pepsi 1903.

Since its beginning, Pepsi has always been at the head in the soft drink industry and it came up with many innovative ideas such as Diet Pepsi, 21 bottles, recyclable plastic cola bottles and privileged even in a can.

Brand Advantage

Pepsi was loved by many youth and youth culture, over generations, Teens have grown up with Pepsi and have shared an expressive attachment with it unlike any other cola brand, Be it parties , hangouts , or just another day at the beach , A day is never complete without having the sparkles of PEPSI!

Pepsi changed the game in 2011 when it became the sponsor of the Cricket World Cup. Change the game gained enormous popularity and created marvelous buzz! Pepsi powered many Football Stars,Cricketers, Bollywood and Hollywood's stars such Leo Messi,Drogba, MS Dhoni, Deepika Padukone who have all sanctioned with Pepsi since its launch internationally.

Quick Brand Facts

  • Leading brand of PepsiCo.
  • 100 year old brand loved by over 200 million people worldwide.
  • An iconic youth brand in Tanzania.